Study Shows Most Engaged Brands Reaping Financial Benefits
[WebProNews] – Companies have long had problems putting numbers on social media marketing results. Wetpaint and the Altimeter Group have now released a study looking at how engagement with consumers through social media correlates with financial performance.
The “ENGAGEMENTdb study” shows that companies who measured as having “the greatest breadth and depth of social media engagement” grew revenues by 18% over the last year, while the companies that were the least engaged dropped 6% on average…..
![[Post to Twitter]](http://www.socialnetdaily.com/wp-content/plugins/tweet-this/icons/tt-twitter-big4.png){kind=icon}
