Firms Seek Profit in Twitter’s Chatter

By the Editors • on March 25, 2009

[WSJ] In the three years since its launch, the messaging service Twitter has attracted millions of users, but its fast growth hasn’t translated into significant revenue.

Now, other companies are trying to profit from Twitter’s popularity by experimenting with business models that incorporate parts of the free messaging service.

Twitter allows users to broadcast 140-character messages, known as “tweets,” that other users can subscribe to, or “follow.” Users can read the messages on Web sites, through custom Twitter-reading software and on their mobile phones.

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