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The 5 ‘Most Important’ things you must know about social media.

Examiner, By Anna Laura Brown

1. There are no shortcuts. Despite all of the hype, promises and ads that say you can add thousands of followers a day automatically, or get tons of youtube video views overnight with their special software or program, the reality is that if you want to succeed with social media you must do the work yourself and you cannot take shortcuts or try to use automated software.

2. It’s all about the relationships. Social media is like a big party and if you treat it in any other way you will be toast.

3. Social media is not a magic pill or a solution that will solve all of your problems. If you are using social media for business and your business is not already solid or you have a lot of issues with your business, then using social media will not make them all go away.

4. As powerful as social media is it is only part of what you should use for your marketing. Relying on social media to do all of your business marketing is a recipe for disaster.

5. You must focus on building an opt-in list via social media and then building a relationship with the people on your list if you want to experience maximum social media success.

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