The Cost– And Payoff — Of Investing In Social Media!
InfomationWeek — Savvy entrepreneurs are increasingly turning to social media — from Twitter to Linked In — as promising new ways to market their businesses. But which avenue is right for your small or midsize company? Twitter grew 3,000 percent in April. Facebook hosted 61.2 million visitors in March. LinkedIn counts 20 million users
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Social Media: The ‘Only’ Numbers That Count!
The New York Times, By Phyllis Korkki People sometimes criticize the Internet as a colossal time waster. But it also has a role in releasing people’s creative and social energies, as a new report from Forrester Research points out. Nearly a quarter of American adults who use the Internet are “creators,”
The ‘New’ Facebook 3.0 for iPhone – Pros ‘n Cons
PCWorld, By Daniel Ionescu — Facebook updated its popular iPhone app, delivering lots of improved features for the official iPhone Facebook 3.0 rev. But sadly, Facebook fails to deliver everything a mobile Facebook warrior could want. Apple approved version 3.0 of the Facebook app for iPhone Thursday,
The ‘Piggy’ Isn’t Playing Around – IRS Finding Tax Dodgers via Facebook, MySpace
The Wall Street Journal, By Laura Saunders Tax evaders looking to dodge hefty bills from Uncle Sam may want to think twice about posting personal information on the Internet, especially social websites where some of the information is out in the open. According to the Wall Street Journal, state revenue
New survey shows social media hitting critical mass for marketers.
Examiner — Should we drink the Social Media Koolaid? That’s the number one question I get from client companies wanting to know if this newfangled Social Media is just a fad or solidly here to stay. A new Equation Research survey of 1,450 marketers delivers the answer. The study shows nearly
Burglars using Facebook, Twitter to find targets-report
Reuters — Facebook users enthusing about an upcoming holiday or a recently purchased high-tech gadget may not just be telling their friends but also potential burglars, warns an insurance company. A survey of 2,092 social media users by British-based Legal & General found nearly four in ten,
Privacy and social networking is about more than Spam!
Examiner — Whenever I talk to anyone about privacy and the internet, their main concerns are either identity theft or preventing spam. Both of these are, of course, worthwhile concerns. There’s a few other aspects of internet privacy you may want to take into account, however, and we’ll try
It works for ‘Ford Motor’ and It will work for You! — More marketers use social networking to reach customers.
USA Today — Ford Motor has high hopes for Fiesta, a popular model abroad launching in the U.S. next year. So how does it introduce the subcompact car to Americans? A massive ad blitz on TV? In-house promotions at dealers nationwide? Nope. In April, Ford tapped 100 top bloggers and gave them a Fiesta
Content ‘Websites’ Still Outdraw Social Networking Sites!
Boston.com, By Chris Reidy — Consumers under 35 devote much of their online time at entertainment news and gaming websites while middle-age folks are more interested in using the Internet to read about news or to go shopping, but whether young or old, most people are logging only a fraction of
Report: Four Out Five Americans Online Visit Social Networks
Media Post News — We’d like to officially welcome you to The Facebook Age. Now, according to a new report from Forrester Research, more than four in five U.S. online adults report using social media at least once a month, while half report participating in social networks like Facebook. And
