Developing a Social Media Strategy 101, Part 1
Search Engine Watch — With the growing popularity of social media, many businesses feel they need to integrate it into their marketing mix, but most aren’t sure where to start or how to develop a plan. Social media is useful for many types of organizations, whether it’s a big brand or small business. Using social media correctly helps
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Social Media Marketing SUCKS! And Why…
Michelle MacPhearson — This week, Twitter was hammered by a DOS (denial of service) attack. I have no idea what that means, other than it’s some kind of server attack that’ll make your site go down. So as part of this attack, Twitter was down for some time. If you could get on Twitter, tweets
Facebook and Twitter down: Social networking meltdown
ZDNet — Updated: 22:44 BST. Twitter came under a co-ordinated denial-of-service (DOS) attack earlier on today which left the site paralysed for a good hour or so. At roughly 7am PST the site was attacked in a co-ordinated fashion, and the entire network was down for at least 30 minutes. Over the
How Branding Works in Social Media
Examiner — In small business, we all know the importance of creating a compelling brand. We go to great trouble to color-coordinate our brand across our business cards, letterhead and of course, our website. But with the advent of social media (facebook, twitter, blogs, etc.), more entrepreneurs
Twitter Attack Brings a Day Without Social Media
Gawker — Noooo: Both Twitter and Facebook are flailing this morning. How will people plan their evening drinking sessions? And are they expected to actually put in an honest day’s work in the meantime? It’s a Thursday in August, for God’s sake. Twitter has been unavailable for
3 Social Media Aggregators That Bring It All Together
PCWorld – Updates and tweets and diggs and feeds–social media stuff comes at you from all directions these days. Three services–Flock, FriendFeed, and Streamy–will help you get a handle on everything. Thanks to Facebook, Flickr, Twitter, and a host of other social media services,
Who Knew – MySpace Launches MySpace Graveyard-Parody Video
Mashable – It’s no secret that MySpace, once the undisputed leader in the social networking realm, has been losing users at an alarming rate. Hitwise recently reported that the site is sliding in the music and entertainment category, while one proposed comeback strategy includes becoming the
Facebook and MySpace can lead children to commit suicide
Telegraph — Websites such as Facebook and MySpace encourage teenagers to view friendship as a “commodity” and are leading them to suicide, the head of the Catholic Church in England and Wales has warned. Archbishop Vincent Nichols said the sites are leading teenagers to build “transient
Companies in new age of Social Networking
Chron Business — As social networking sites like Twitter and Facebook assimilate into our lexicon as verbs, companies faced with reduced communication budgets are realizing the value of engaging their employees and customers through Web-based interactive media. A June survey conducted by The Internal
Black Hat: Social Networks Reveal, Betray, Help Users
Information Week – Posting personal information on Facebook, MySpace, Twitter and other popular social networks can be more dangerous than it seems, a security researcher said this week. These networks, however, can also reveal information useful in solving crimes and assisting first responders
