Twitter: Inane Chatter or Powerful Conversation Channel?
Twitter: Inane Chatter or Powerful Conversation Channel? Our Ford Story in 140 Characters by Anne Deeter Gallaher The power of social conversation and social networks in creating fresh marketing approaches is illustrated by a Deeter Gallaher Group case study that follows a car dealership’s foray into the stream of social media. With the support
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We Care: 5 Easy Steps to Make Listening a Form of Activity
We Care: 5 Easy Steps to Make Listening a Form of Activity By Anne Deeter Gallaher Are you tired of reading and hearing about Twitter? You’re bombarded by social media seminars. And now your clients have started asking whether their businesses should have a LinkedIn account, a Facebook fan page,
3 Business T’s for Twitter: Telling, Talented & Tangible
Howell Marketing, By Amy Howell — Advice I give my clients often is that you have to tell your own story or someone else will tell it for you. There’s been a lot of focus lately on the dynamic, changing role of social media in journalism and PR and I am amazed by the sheer volume of information
Top 10 Ways to Use Twitter for Marketing
SILEX Technologies, India — Twitter is a micro-blogging site that asks you a basic question, “What are you doing?” It allows anyone with an account to write up to 140 characters in a text field as a means to update, comment, promote or communicate to others who are “following” you. When
Social Media Monitoring – The Need of The Hour
Position2, By Mary Ann Johnson — Social Media Monitoring has become a hot topic of discussion over recent times. A brand makes or breaks its name by its users. With the huge outbreak in the online media and platforms like, blogs, forums, microblogs and different types of social networking sites
5 Twitter Tips You May Not Know
By Adam Cohen — As Twitter turns the corner on the “Peak of Inflated Expectations” and heads full speed ahead into the “Trough of Disillusionment,” I thought I’d share 5 tips that have continued to make Twitter a meaningful, useful tool. Some of these you may know, some may be new.
Kevin Rose: 10 Ways To Increase Your Twitter Followers
Kevin Rose, the founder of Digg and the cofounder of Revision3 and Pownce. Kevin, who has over 1,167,000 followers on Twitter (making him the second most followed after President Obama), also “bloggs” at kevinrose.com. He is an investor in Twitter. Ten Ways To Increase Your Twitter Followers:
Twitter Guidelines & Matching Lyrics
Howell Marketing, By Amy Howell — I have not yet figured out why I love Twitter so much, but the truth is, I do. It’s like music… how do you know “why” you like a certain song? It moves you, it speaks to you, it reminds you of some old high school memory (Joan Jett, KISS—ok, now you
The Benefits of Signing Up With a Specialty Social Networking Website
Have you ever wanted to join a social networking website before? A large number of internet users have, but not all decide to join one. If you are like many other internet users, you may be worried about the networks that can be found online. Many of these networks, including MySpace and Yahoo! 360
What ‘NOT’ to Put in Your Social Network Profile!
Online social networks have rapidly increased in popularity, especially over the past couple of years. Social networking websites are popular because they easily allow you to find, connect with, and develop friendships with other internet users, often ones that share the same interests as you. To find
