Best Tools for Tweets

By Social Editors • on July 29, 2009

The Wall Street Journal — Twitter is changing the way small businesses market themselves. Now a host of software companies are trying to change the way small businesses use Twitter.

These companies are flooding the Web with thousands of tools—many of them free of charge—that simplify a number of common tasks on the microblogging service. Some software, for instance, lets you automatically search for Twitter posts, known as tweets, that mention your company. Other programs let you easily organize the tweets that you follow, or manage how multiple employees use a single Twitter account.

What’s more, Twitter says that by year’s end, it will launch several new features of its own for commercial use, such as a directory of business users.

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